September 5, 2006
Search Headlines & Links: September 5, 2006
Below, a recap of stories posted today to the Search
Engine Watch Blog, along with other items we've spotted but not blogged
separately:
From The SEW Blog...
- Google
Updates Terminology Of Last Visit Date In Cache Results
Vanessa Fox posted an update at the Google Webmaster Central Blog on what the
date and time displayed on the Google Cache page really means. The date
displayed technically shows the last time Google "retrieved" data off the
page, meaning if you have a page that hasn't been updated, and Google visits
the page and sees that it was not updated, then Google will not retrieve any
new information from that page and it won't update the date displayed on the
cache page. Here is an example of the cache page of Search Engine Watch,
carefully look at the date...
- New Look
YellowPages.ca Comes Out Of Beta
Canada's Yellow Pages Group took its new search-driven yellow pages redesign
out of beta over the weekend. Here's what we wrote when the new site initially
launched. The press release outlines the new site's features and capabilities.
Yellow Pages Group also operates the popular voice-driven mobile local search
portal "Hello Yellow," as well as Canadian city guides and several
vertical/classifieds sites. It is Canada's monopoly yellow pages publisher.
Local search competitor TrueLocal just launched a Canadian version of its site
last week. You can read more on my blog....
- Netscape
Search Inserts Netscape News Above Web Results
What's this? Netscape Search has changed? So says Netscape's Jason Calacanis.
What's new? From what Jason says and I can see, the big difference is that
there's a new "Netscape.com results" section at the top of the page that shows
you top voted stories from the Netscape community news service....
- Google's
Click To Call In UK
I reported yesterday that Google seems to have launched Click To Call in the
UK. A search on jet2 should bring back an ad from Directline Holidays with a
green phone, clicking on the phone will allow you to enter your phone number
for a call back from that advertiser. Click to call was launched by Google in
the US in February 2006. I have screen captures and more details at the Search
Engine Roundtable....
- Google
Opens Tesseract OCR Software
The Google Code Blog announced that Google has "re-released" the Tesseract OCR
software to the open source community. OCR, optical character recognition, is
the technology for converting text on a physical paper into computer based
text. So if you have a ton of papers you typed up in your college days and you
want them stored in digital format, you can use OCR to translate those
documents for you....
- Speakers
Wanted For SES Multimedia & Mobile Edition 2006
I've still got openings on a few panels for our SES Multimedia & Mobile
Edition 2006 show this October in Los Angeles. In particular, I'm looking for
those involved with mobile SEO, though I also have a space on our video SEO,
image SEO and possibly the podcast SEO sessions. More details are here.
Pitches are being taken through Thursday, September 7 (IE, get them to me
before Friday, September 8)....
- Bringo
Click To Call Service Attempts To Help Consumers Foil Voice Response Systems
If you're a credit card issuer, a cell phone carrier or an airline you use IVR
(interactive voice response) phone trees to resolve calls and avoid sending
what you deem to be unnecessary calls to your call center. Live agents are
expensive. But almost every consumer hates dealing with IVR systems. They're
often frustrating, don't resolve issues and delay what consumers ultimately
want, which is to talk to a live customer service agent....
- Google
To Fingerprint Voices With PC Microphones
This weekend The Register published an article named Google developing
eavesdropping software. The article describes how Google uses existing PC
microphones fingerprinting technology to show relevant ads that appeal more to
you. The article goes on to explain how the sound fingerprinting works; it
"breaks sound into a five-second snippets to pick out audio from a TV,
reducing the snippet to a digital "fingerprint", which it matches on an
internet server." Privacy folks are worried about the repercussions of such
software. Postscript Barry: I should link to Google Paper Explains Listening
To Your TV Can Help It Put Ads &...
- Yahoo
Answers Launches In The UK
The Guardian Unlimited reports that Yahoo, today, launched the Yahoo Answers
product in the UK. The UK version is now available at http://uk.answers.yahoo.com/
and is also available on the left hand navigation of Yahoo UK's home page.
Reportedly, Yahoo will be launching a campaign around the Answers product in
the that is the "largest advertising campaign in Britain since the dotcom
boom."...
- YouTube
Hires Yahoo's Treasurer, Gideon Yu
TheStreet.com reports on a Wall Street Journal story that YouTube has hired
away Yahoo's Treasurer, Gideon Yu. Gideon Yu is to begin working at YouTube
this month, Yahoo said he "is taking advantage of what's a good career
opportunity for him to step up to another level."...
- Google
Says They Will Give Brazil Orkut Data
The Washington Post reports that Google will give over the Orkut data of
specific users including; IP addresses with time and date stamps that can help
trace a specific user and registration information including names and e-mail
addresses. This comes after Brazil gave Google 15 days to comply or else be
fined $23,000 per day....
- New
Engine 'ChaCha' Offers Real-Time Answers From Live 'Guides'
Part Wikipedia, part Yahoo Answers and part About.com, ChaCha is a new search
engine with a compelling hook – real-time results from human beings. The site
launches (in "Alpha") today and offers users two ways to search: traditional
algorithmic results or help from live "guides." Users interact with guides via
an embedded instant messaging window in the search results page....
Headlines & News From Elsewhere
-
Battle brews over Flickr deletions, News.com
-
Another Tag Search Engine, ResearchBuzz
-
Bloglines focus group..., Jason Calacanis
- ChaCha, Yahoo
Answers In The UK & Searching With Humans; Foiling The Phone Tree, New
Netscape Search & More!, Daily SearchCast
-
Nielsen: Web Ad Spend Outpaces All Other Media, ClickZ
-
Accipiter Buys BidClix, ClickZ
- The
Sullivan Show, DMNews.com
-
ChaCha’s Lesser Known Bookish Cousins, Greg Sterling
- With Google's
Formal Entry, Pay-Per-Call Set to Grow, ClickZ
-
Jatalla, Phil Bradley
-
How You, Too, Can Use YouTube, ClickZ
- Google to tap
Indian talent pool, Rediff
- Very
Early Look at Synthasite’s Ajax Website Builder, TechCrunch
-
Google's Adam Lasnik & Optimizing For Google Classes - $30, V7N
-
Whupped by Microsoft, Corel takes on Google, Globe & Mail
- Who
Edits Wikipedia?, Google Blogoscoped
- Peggy
Li on Jewelry and Pimp My Site, Chris Pirillo
-
Yahoo! engine sparks Browzar backlash, Silicon.com
- Is
Browzar Just An Adware Machine?, TechCrunch
-
Google Maps Package Tracking, InsideGoogle
-
10 Dumb Approaches To Search Marketing, V7N
- Bryan
and Jeffrey Eisenberg on Waiting for your Cat to Bark, Chris Pirillo
- New
Search at Netscape, Jason Calacanis
- Google Flags
Sites That Add Too Many New URLs, Search Engine Roundtable
- Microsoft
adCenter Allows 100,000 Keywords Per Account, Search Engine Roundtable
- Google Archive Search,
Googling Google
-
Google CEO declines Apple options grant, Mac NN
-
AOL Research has been shut down, Greg Linden
Posted by Danny Sullivan at 4:57 PM | Permalink
August 31, 2006
Search Headlines & Links: August 31, 2006
Below, a recap of stories posted today to the Search
Engine Watch Blog, along with other items we've spotted but not blogged
separately:
From The SEW Blog...
- Flickr
#1 Photography Site In UK
Hitwise is reporting that Flickr is the #1 photography site in the UK. This
isn't really a surprise at all - what's more suprising is that it's taken a
while to get there, and how it's got there. Flickr's UK market share has
increased 39%, Photobucket's share decreased by 17% and Webshot's remained
flat. This is apparently due good SEO and searches for soft porn using the
brand name and various terms you can work out for yourself. In some respects
this is worthy of nothing more than a wry smile and shrug of the shoulders.
Unfortunately however, this may...
- When
Good Search Bots go Bad
Most people realize the importance of creating a search engine friendly site,
but many don't take the final step of assuring that search engine spiders or
bots can fully access the site. Even worse, they fail to block bots from
non-public parts of the site, or don't recognize rogue bots that are crawling
a site to steal content or for other nefarious reasons. In today's SearchDay
article, The Taming of the Bots, guest writer Tony Wright has coverage of a
recent SES panel where search marketers and representatives from search
engines offered tips on managing bots, whether their intent is...
- Topix's
Cool Year-Long News Archive
Somewhat lost among all the search news earlier this month was Topix and its
launch of an awesome year-long news archive. It's a great resource and much
more than just a cool "click-o-gram" that you'll see at the top of news search
pages. News search engines typically only let you go back in time for about a
month. After that, new stuff flows in and the old stuff moves out. That's
terrible if you want to find news articles about a particular event further
back in time....
- Ask.com
Adds Emoticons Or Smiley To Smart Answers
The Ask.com Blog posted that they have added a new Smart Answer to their
suitcase, it is called an emoticon or smiley. You know they look like, :-) or
;-) or :D, you get my point. So now if you search on some of the more popular
emoticon at Ask.com you will get a Smart Answer....
- Google
Uses AdWords Conversion Data To Fight AdSense Fraud?
ShoeMoney blogged that at the Arbitrage Issues session at SES San Jose, during
Q&A time, Kim Malone of Google said that the AdSense team may use AdWords
conversion data to determine which sites are trying to fraud advertisers and
users (often named Made for AdSense sites - MFAs)....
- Search
Engines Handle No Index Inconsistently
Matt Cutts has a nice illustrated survey of how various major search engines
deal with the meta noindex tag in Handling noindex meta tags. He finds
inconsistency, with this being the summary:...
- Keywords
In URL May Help Rankings, Google's Matt Cutts Says
The hotly debated SEO topic of, does having keywords in your file names help
with your rankings, will probably start all over again. Matt Cutts of Google
wrote at his blog, and I quote; Most bloggy sites tend to have words from the
title of a post in the url; having keywords from the post title in the url
also can help search engines judge the quality of a page....
-
Understanding Digg.com
Valleywag has an excellent Cheatsheet on What is Digg? Basically, if someone
asks you what is Digg, just send them there. It describes the basics, how it
works, how to break it, Digg's competitors, the recent publicity on Digg, "How
Digg fits the buzzwords," oh and don't say "I got digged," I believe it is "I
was dugg." Full details on Digg at Valleywag....
- Tips On
Getting Listed In Local Search Results
Patricia Hursh wrote a ClickZ column named Four Steps Every Business Can Take
to Improve Local Search Results. The article goes over the what, why and how
on Local Search. In short, how does one get included in the local results you
see search engines providing? She recommends that you (1) update your business
listings at Amacai, infoUSA, and Acxiom, (2) submit your site to local engines
such as Google Local, MSN Local, Yahoo Local, Ask Local, and TrueLocal, (3)
update your Internet Yellow Page listings at YellowPages.com, Verizon
SuperPages, and SwitchBoard.com, and (4) make sure to have your address...
- Google
AdSense Sued by Suspended Publisher
Steve Bryant at eWeek reports that a woman has sued Google after she was
suspended from the program for clicking on her own ads. Theresa B. Bradley
filed a lawsuit against Google for $250,000 for fraud and misrepresentation,
even though she admits she clicked her own ads "to verify that the advertisers
were not selling competing products"....
Headlines & News From Elsewhere
- 12 Easy
Quality Indicators to Combine to Prove Trust, Stuntdubl
-
Yahoo! Holds Off on Phone Ads, The Street
- Podcast: Google
CEO Eric Schmidt Joins Apple's Board; Download Books From Google; Topix's Long
News Search Memory & More!, Daily SearchCast
-
TrueLocal Launches Canadian Local Search Engine, Search Engine Roundtable
-
Google Book Search Drives Visits to Book Retailers and Attracts Low Income
Seniors, Hitwise
-
AdSense Beautifier for Wordpress, Search Engine Roundtable
-
How to Drive Traffic to Your Online Video, ClickZ
-
10 Helpful Holiday Search Tips, iMedia Connection
-
Google Distribution Deals Don't Matter Much to Marketers, ClickZ
-
Google Book Search - To download or not download?, Phil Bradley
-
Google Allowing Some Books for Offline Printing BUT Don’t Forget About Other
Sources (Free), ResourceShelf
-
Google Calendar Gadget Shows All Your Calendars, Google Operating System
- Scoble
visiting the Plex, Matt Cutts
-
VentureBeat, Successor To SiliconBeat, Launches, VentureBeat
- Domain
Buying Tips from Monte Cahn of Moniker, Chris Pirillo
-
Bloggers, Vloggers, and Podcasters: do NOT buy this book!, Robert Scoble
-
Podcast: Buffy The Search Marketing Vampire Slayer, Daily SearchCast
-
The Power of Search, John Battelle
-
21
Tactics to Increase Blog Traffic, SEOmoz
-
Anonymous Surfing: New Browser Guarantees Browsing Privacy: Browzar - Video
Introduction, Robin Good
-
Is More Block View Imagery Coming from A9?, ResourceShelf
- Hedger
Has a New Gig, Traffick
-
Findory interview at Search Engine Lowdown, Geeking With Greg
-
Kayak Sends Two Times More Traffic to Travel Agencies Than Six Months Ago,
Hitwise
-
The
robots are coming! The robots are coming!, SEOmoz
Posted by Danny Sullivan at 3:30 PM | Permalink
August 23, 2006
Daily SearchCast, August 23, 2006: Is Google Bad For Other Businesses? Will Brazil Close Google's Offices There? Isn't Yahoo Coupon Finder Cool? And More!
Today's search podcast covers whether Google is too dominant over businesses?
Will Brazil close Google's offices there in a data dispute? Is Yahoo's coupon
finder the coolest thing? The answer to these questions and more in this
exciting episode of the Daily SearchCast! (Trixie sold separately. All Rights
Reserved. Void where multilated by law).
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
- Aug. 23,
2006 Search News Forecast: Mostly Sunny!
It's mellow. Techmeme's mellow, my feeds are mellow, the search news feels
calm. The Google-Brazil thing is getting more chatter, and the Microsoft-Facebook
deal's also getting chatter, and I'm sure some other items will come up. But I
cautiously predict it will be mostly sunny in terms of search news....
- Google's
Dominance Of Big & Small Companies
Fortune has a nice write up they named "How Google can make - or break - your
company." Not only does this article go over how Google can break a small
online retailer who depends on organic results, but also how they can break
large firms like travel agencies, newspapers, realtors, advertising firms and
software makers (even Microsoft). The article makes a good read if you have
the time. If you have more time, also read Google Sees Content Deals As Key to
Long-Term Growth at the Wall Street Journal, which explores more of Google's
future and how you may...
-
Google Bitches Day: Celebrating "victims" of the world's biggest search
company, Valleywag
-
Google Bitch #2: The Wispy Web Startup, Valleywag
-
Google Bitch #3: Publisher's Weakly, Valleywag
- Brazil
To Close Google Brazil's Offices Over Orkut Issues?
A post in our SEW Forums and a report from Xinhau says that Brazil's federal
prosecution service is moving to close Google's operations in Brazil. So far,
there is no other news about this that we've seen. An injunction is apparently
being requested ordering the release of information from Orkut, with a threat
for closure of Google's Sao Paulo office if they don't comply. Postscript From
Danny: Reuters has a story up now here: Google refuses to hand over data to
Brazilian authorities. It covers that prosecutors want permission to file a
civil lawsuit against Google, with a $61 million...
- Google
Keynote Conversation, Part Two
Today's SearchDay article, CEO Schmidt: "Many People are Very Happy with
Google Search", continues Andrew Goodman's coverage of Danny Sullivan's
keynote conversation with Google's chief executive that began with yesterday's
Google CEO Maps Missions, Stays on Message....
- Facebook
Partners With Microsoft In Ad Deal
The New York Times reports that Microsoft is to provide and sell banner ads
and sponsored ads on FaceBook, a popular social networking site "aimed
primarily at college students." The ads will be "graphical ad placements as
well as automated text-based advertisements targeted to content, and over
time, aggregate user behavior on an anonymous basis." The Facebook deal is for
three years and is at a smaller scale to Google's MySpace deal....
-
Facebook Does Ad Deal, But Not With Google, TechCrunch
- Hitwise:
Google & Yahoo Make Tiny Gains In July 2006
Today I look at figures from Hitwise, as part of my series on search engine
rating figures that have recently been released and how to analyze them. For
those just tuning in, on Monday, I covered comScore stats showing a Google
decline in July 2006. On Tuesday, I talked about NetRatings also showing a
decline, but a smaller one than comScore. The main point in both of those
articles was to stress the need to look at data over a longer period of time
than month-to-month and to examine figures from multiple services....
- Gmail In
Japanese
Reuters reports that Google is releasing a localized Japanese-language version
of Gmail in Japan today. I cannot find the URL to access it as of yet, but
hopefully it will be announced shortly....
- Why Canadians
are the Best SEOs, SEOmoz
- Say
It Ain't So, Dave (But We Won't Believe You), Daggle
- Google
Releases Google Base API
The Google Code blog announced that Google Base now has an API. You can access
the API's details at http://code.google.com/apis/base/. The API is like other
APIs in that you can now program your own applications to interact and
interface with Google Base. So with this API you can create new Google Base
data, edit, delete existing data, and query for data items. This can come in
handy for retailers or anyone who wants data to be found within Google
Base....
- Yahoo
Adds Coupon Shortcut, Making Finding Coupons Easy
Adam Viener of ReveNews.com discovered a Yahoo! Shortcut which gives searchers
quick and easy access to coupon codes. Adam highlighted a search for kodak
gallery coupon codes. Here are some other examples: circuit city coupon,
vistaprint coupon, netflix coupon code, and dell coupon code. This is a great
service for consumers who are spared the trouble of weeding through creatively
written sponsored listings and pages of organic listings claiming to have the
best coupons and then returning out of date deals. This is also a potential
win for Yahoo! as affiliate revenue can add up pretty quickly....
-
NearbyNow Brings New 'Inventory' To Local Search
The "holy grail" of online shopping is local inventory information.
Paradoxical as it may sound I say that because the overwhelming majority of
transactions occur in local stores and that isn't going to change any time
soon. Though e-commerce is growing fast, growing much faster is the influence
of the Internet on offline transactions. Those Internet-influenced local
transactions, worth more than $350 billion annually and climbing, typically
start online in the form of price comparison shopping or product research....
- My
Nintendo DS Lite Enters The British Airways Lost Property Hell, Daggle
- Search
Medica - The GPs Search Engine
Search Medica is a search engine that has been specifically designed for GPs
(General Practitioners or Doctors) to use. Pulse, a UK weekly news magazine
for doctors conducted research that seemed to suggest that doctors were
unhappy with the results of the medical searches that they were running on
traditional search engines. Consequently Search Medica has been produced in
conjunction with doctors to provide them with a very specific and tailored
search experience. It's still in beta testing at the moment, so has lots of
requests for feedback. Although I've only taken a brief look at it (and I'm
certainly...
- Google
To Party At Worldcon: Shiny!
Man. I wrote earlier of Google doing a recruitment and PR push at the Star
Trek Convention last week. I joked about wishing I could go to that and this
week's Worldcon. Today, Google writes that it will be at Worldcon, recruiting
and throwing a party as well. And they semi-taunt me about going in the post.
Have a great time, everyone who is going. It'll definitely be shiny....
Posted by Danny Sullivan at 5:38 PM | Permalink
August 22, 2006
Daily SearchCast, August 22, 2006: AOL Firings Over Search Privacy Issue; Evaluating Search Engine Rating Figures; Saving Addresses For Mapping Sites & More!
Today's search podcast covers AOL firing execs over the search privacy issue;
how to evaluate search engine popularity figures; Google gets your MTV into web
sites; saving addresses for reuse on Google Maps & Yahoo Maps and more!
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
- AOL
Fires CTO & Two Employees After Search Records Slip Up
The Wall Street Journal just reported that AOL has fired the Chief Technology
Officer, Maureen Govern, and two other employees after releasing search
records last week. The article named "AOL Fires Technology Chief After
Web-Search Data Scandal" discloses that Maureen Govern, the CTO along with the
researcher who released the data and the manager overseeing the research have
been all fired. I am kind of surprised that AOL hit someone so high to the
top, but it does make a statement, a statement AOL must make....
- comScore
Figures Show First Google Decline For Nearly A Year, But What To Believe?
The latest search engine share figures from comScore are now out, and Google's
nearly year-long continued rises have came to a halt in July 2006, according
to comScore. But how much can you trust any of the figures that ratings
services provide? In this post, I look at the latest comScore stats and begin
a series about how to critically evaluate search share ratings....
-
NetRatings: Tiny Google Decline, But Not The First Time & Yahoo Growth
Yesterday I looked at the latest figures out of comScore that showed Google
seeing its first drop in search share for nearly a year. My review of rating
service figures continues today with NetRatings. They also show a Google drop,
but far less than the comScore figures....
- Google
AdSense Begins Running MTV & Viacom Video Ads for Select Publishers
After recently announcing a partnership between Google & Viacom, their new
video ads have begun displaying for a small group of specially chosen
publishers. The videos, which run clips from a variety of shows from Comedy
Central, MTV, MTV2, The N, and Nickelodeon channels, are interspersed with
ads, and publishers are paid on a CPM basis on how many of the ads are viewed
by the user....
- David
Brent's Microsoft training video, Sydney Morning Herald
- Google
Base Adds Click & Impression Metrics For Merchants
The Google Base Blog announced that Google Base has been tracking clicks and
impressions since early June. They are now displaying that data to merchants,
so that they can see the number of times their Google Base items are viewed
(impressions), clicked on and the pageviews of that item. An impression occurs
each time a Froogle or Google Base result is displayed for that item, a click
is tracked each time someone clicks on that listed item and a pageview occurs
each time someone views the items page. The data is mostly just updated daily,
but you can use it...
- Google's
Audio Player
Philipp notes as does Ionut Alex that with the release of voicemail on Google
Talk, you can now use that feature to play audio files over Google's network.
Philipp describes a method of easily doing this. One thing to note, as a Mac
user. This does not rendered on Apple's Safari web browser, even thought
Google Video works fine....
- Saving
Addresses At Google & Yahoo Maps
Matt McGee posted an entry on a fairly new feature at Google Maps, that allows
you to save locations for later use. He notes that Yahoo has had this feature
for a while. In addition, the Google Blog has announced this feature earlier
this month. I thought it would be useful to write a "how-to" save addresses at
Google Maps and Yahoo Maps....
- How Much
Is Link Baiting Services Or Projects Worth?
Honestly, the purpose of this post is selfish, I want someone to come up with
the value of a link baiting effort. I am looking for someone to tell me how
much time, money and effort should be put towards a link baiting project. What
is the minimum you need as an outcome of that link baiting effort to make the
link baiting tactic a success? These are questions running through my head
over the past couple days....
- How XSS
HTML Injection Might Let Others Put Links On Your Sites
SEOMoz has some excellent examples of government sites that are susceptible to
cross site (XSS) html injection, something that can also happen to any site.
Let me first do my best to explain what this means in layman terms (hope I get
it right)....
-
LibreDigital Warehouse Competes With Google Book Search
Steve Bryant reports that "publishers fight back against Google," with their
own book search service. The new service is named LibreDigital Warehouse and
was announced by HarperCollins and LibreDigital the other day. This new
service will give "publishers and booksellers the ability to deliver
searchable book content on their own Web sites." The technology empowers
publishers to define rules on a partner and book title level, defining which
pages are viewable, which pages are not, and what percentage of the pages are
available. They will begin offer about 200 HarperCollins titles and increase
that to 10,000 titles or so. More...
-
ClickTracks Acquired By J.L. Halsey
The ClickTracks web analytics service has big news today, that it has been
acquired by marketing technology firm J.L. Halsey. J.L. Halsey also owns
marketing tools such as Lyris, EmailLabs and Hot Banana. Congrats to John and
all the crew over at ClickTracks! More information from the press release
here....
-
Subdomains Trademark Violations?
ClickZ has a write up named Can Subdomains Violate a Trademark? In there
report, they show how the Jews for Jesus sued the people running
jewsforjesus.blogspot.com. The case was ultimately settled out of court and no
ruling has been made. But this raises interesting questions. What if we here
at Search Engine Watch decided to categorize all Google related topics under
the subdomain google.blog.searchenginewatch.com. Is that a trademark
violation? I can see how a public hosted domain, like blogspot.com subdomains,
might be viewed as more of an infringement of trademark then would be a
subdomain hosted on searchenginewatch.com - but...
- Farecast
Adds Cities To Flight Fare Prediction Tool
GigaOM writes that Farecast, a travel search engine that uses statistical
modeling to predict if the prices of tickets will increase or decrease over
time, has added cities, to include 55 U.S. cities. Wired News takes the
"matter of fact" approach to their coverage of Farecast, describing "turns out
13D paid only $300 for her flight, while 14E shelled out nearly $1,000 for
his."...
- What is
Google These Days?
Google is a search engine, but it's also one of the world's largest
advertising companies. And many analysts are now calling it a media company,
as well. So is Google still focused on its mission to organize the world's
information and make it universally accessible? Danny Sullivan put that and
other questions to Google CEO Eric Schmidt in his keynote conversation at the
recent SES San Jose conference. And, as has become a tradition, Andrew Goodman
was on hand to not only report on the dialogue but to add his own laser-like
insights. Read on in today's SearchDay article, Google...
- My Q&A
With Eric Schmidt In Video & Transcribed
Via Google Blogoscoped, news that Google's now posted a video of my Q&A two
weeks ago with Google CEO Eric Schmidt that covered a wide range of topics.
I've embedded it below, if you don't want to click through to Google Video. No
time to watch? Don't worry, they've also posted a written transcript. There
was also a Q&A with press after the conversation, and you'll find a transcript
of that here. Can't watch but wish you could listen? You'll find a podcast of
the conversation here. That page also has a round-up of press and blogger
coverage of the...
- Stephen Colbert's
Tips for Protecting Your Online Identity, YouTube
-
TrackMeNot Extension, Google Blogoscoped
Posted by Danny Sullivan at 4:44 PM | Permalink
August 18, 2006
Daily SearchCast, August 18, 2006: Google Execs Selling Stock; Washington Post Selling Text Links; Honestly, It's Go Ogle Checkout Not Google Checkout & More!
Today's search podcast covers Googler execs selling stock but not buying; is
the Washington Post's new text links ad program for bloggers heading for
problems with search engines?; goodbye to some old-school blog search engines;
another click fraud lawsuit filed against Google; Google gains
googlecheckout.com from someone who was planning the so-called "Go Ogle
Checkout" dating site and more!
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
- Aug. 18,
2006 Search News Forecast: Sunny!
After reviewing Techmeme, scanning over 100 feeds and consulting with Barry
Schwartz on search forums activity, the official Search Engine Watch Blog
forecast for search news today is sunny.
- Googlers
Only Have Sold GOOG Stock - Cause Of Drop In Stock Price?
Bloomberg has a very interesting report on why they believe Google's stock has
been falling this year, down about 7 percent this year. They say that Google's
executives have sold off a boatload of stock since the IPO....
- Google
Data Refresh: More Supplemental Results?
Wednesday night, Thursday morning, forum threads starting popping up about a
Google "data refresh" taking place. A data refresh is like a small Google
update, and many webmasters have noticed a change in the search results at
Google. Google has not yet confirmed that there has been an update, nor has
there been a ton of discussion on the topic, as of yet. That is why I believe
this is a "data refresh" and not a full fledge algorithmic change. Part of the
data refresh seems to have put many pages into the supplemental index, an
index that no webmaster...
-
Washington Post Selling Text Links?
Steve Rubel reported that the Washington Post launched a sponsored blogroll
product that allows people to pay to be listed in the blogroll. You can see it
live on the right hand bottom portion of the WashingtonPost.com web site. I
dug into the source code to discover the blogroll is not using the search
engine suggested nofollow attribute, which Google in particular pushes to be
used for paid links. However, it is using some sort of JavaScript tracking
code, that may or may not limit the PageRank and link popularity to flow to
those sites advertised....
- Seevast:
It's Kanoodle & More
Catching up on some industry news earlier this month, Kanoodle has done some
restructuring. Previously, Kanoodle offered both search and contextual ads.
Now, Kanoodle only offers search ads. Contextual ads are being sold through a
sister business unit, Pulse 360. Meanwhile, the Moniker domain traffic service
has been acquired and will run as a third sister business. Above all of these
is a new operating company, Seevast. For more, see this ClickZ story: Kanoodle
Makes Acquisition, Becomes Seevast....
- So Long
Daypop & Blogdex
Back in 2003, I wrote about a number of blog search engines emerging at that
time. Feedster was brand new and Technorati still pretty young. Both were
babies compared to Daypop and Blogdex. Sadly, Gary Price over at ResourceShelf
notes in A Brief Tribute to Dan Chan, Daypop, and MIT’s Blogdex that neither
of these pioneering services has made it to 2006....
- Third
Click Fraud Lawsuit Filed Against Google, But Does It Even Have A Chance?
Third Time's a Charm? Google Sued for Click Fraud (Again) from eWeek covers
Google being sued for click fraud again. This follows on the recent settlement
in the Lane's Gifts class action click fraud case, a settlement that makes it
questionable whether this new case will even succeed....
- Levi.com
Quietly Drops Google Checkout Due To A "Particular Issue"
MarketWatch reports that Levi Strauss & Co.'s has dropped the Google Checkout
option from Levi.com, their main web site. Steve Davis, from the firm that
Levi used to integrated Checkout, said they dropped it from Levi.com due to a
"particular issue," which was not disclosed (as far as I can tell). What is
important to note is that Levi Strauss left Google Checkout on the dockers.com
web site, so that issue couldn't of been a huge one or even a global issue (I
suspect). I personally have yet to implement Google Checkout on any site, so I
cannot speak from...
- Fighting
For GoogleCheckout.com & More Google Complaints Against Others Who Registered
Google-Like Domain Names
ResourceShelf has compiled sources of historical complaints Google has issued
to those who have registered Google-like domain names...
- More On
Google's Warp Speed Run Into The Star Trek Convention
I wrote earlier about how Google was going to be hunting for engineers at the
5th Annual Official Star Trek Convention this week in Las Vegas. Now more news
about that and more....
Posted by Danny Sullivan at 4:07 PM | Permalink
August 17, 2006
Daily SearchCast, August 17, 2006: Hot Search Blogs; GoogleTalk Gets New Features; Filing Time For Yahoo Click Fraud Settlement; Beaming Up Google Engineers & More!
Today's search podcast covers finding search news via top search blogs;
Google launches free WiFi; GoogleTalk gets new features; Google Analytics opens
to all; time to file in Yahoo's class action settlement on click fraud; Star
Trekkin' for Google Engineers and more!
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
-
Renewing Our US Passports At The US Embassy In London
-
Remembering Nice Things About London, Such As The London Eye
- Aug. 17,
2006 Search News Forecast: Mostly Sunny
Today, a new feature, our daily search news forecast. I can't say we'll do
this everyday, but we thought it might be fun. After reviewing Techmeme,
scanning my over 100 feeds and consulting with Barry Schwartz on search forums
activity, the official Search Engine Watch Blog forecast for search news today
is mostly sunny. Mostly sunny means that you can expect some news, but
probably nothing major and a downpour of items is unlikely. In other words,
it's a good day to go outside or get actual work done, rather than reading
about search. Remember, predicting search news is...
- Rand & I
Rank The Best Search Blogs
Rand at SEOMoz posted his Ranking 50 Top Blogs in the Search Space, which
encouraged me to finally post my list of the Search Blogs Am I Most Likely To
Read In More Detail at my personal blog. Rand ranks this blog as number one on
his list and then ranks my blog, the Search Engine Roundtable as number two on
his list. I also ranked this blog as number one of my most 'click-through
blog' on my list, followed by Google Blogoscoped, which I often cite here.
These two lists, I believe make up a great portion of the...
- The
Inside Scoop from Search Bloggers
The major search engines all have unofficial bloggers talking about what's
going on in their respective companies. At a recent SES session, search-blog
stars Jeremy Zawodny, Gary Price, Matt Cutts and Niall Kennedy all revealed
their modus operandi, and guest writer Sara Holoubek was there to capture
their insights for today's SearchDay article, Expose: Search Engine Bloggers
Tell All....
-
SES San Jose
2006 Recap
Couldn't make it to last week's monster Search Engine Strategies show in
San Jose? Well, maybe next time! In the meantime, I've compiled a list of
coverage from across the web, even somewhat organized into topic areas. Our
San Jose show is always tough for me, as I arrive a week earlier to visit with
the various major search engines out there. That means two weeks of news and
email to dig out from, since you can never get it all done on the road. All
that digging out means I know I don't have everything listed below. But
you'll...
-
101 Ways To
Build Links & Popularity
Andy Hagans and Aaron Wall have compiled a list of 101 Ways to Build Link
Popularity in 2006. I will not attempt to summarize all 101 tactics here,
check out the list at SEO Book....
-
What's the Big Deal With Social Search?, SearchDay
-
A Guide to
Social Search Players
In yesterday's SearchDay article, What's the Big Deal With Social Search?,
I looked at some of the pros and cons of adding human influences to
algorithmic search results. In today's SearchDay article, Who's Who in Social
Search, I map out the various approaches to social search and offer links to
some of the key players in human-mediated search....
-
Google WiFi
Hits Mountain View For Free
Google is providing a free WiFi network under "GoogleWifi" (802.11b/g) in
Mountain View, CA. Anyone can use it, including business, visitors and the
72,000+ residents. You must sign into the network with your Google Account, it
is not fully public in that sense, but anyone can register for access. Ready
to get started using GoogleWifi? There are more details on the "how to" at
http://wifi.google.com/support and at the Google Blog. I believe this is the
first of many cities that Google will be providing free Wifi access to....
- Google
Talk Gains Voicemail, Music Status, Photo & File Sharing Features
Google has announced that its Google Talk instant messaging platform now
allows you to share files with other Google Talk users by dropping files or
entire folders into the client. Photo files get special treatment, showing up
in your client so you can talk about them with someone else, as covered more
here. Listening to music? Another new feature, music status, allows other
Google Talkers to see what hip (or embarrassing) song you're listening to, if
you use one of these supported players. Along with music status comes a new
Google Music Trends feature we mentioned earlier, which allows you...
-
Google
Released Trends For Google Music
Garett Rogers spotted the release of Google Music Trends. The Google Labs
has it listed and described as "See what music is popular among Google Talk
users," it is basically, "Google Trends" for music. You can currently filter
by music genre, and there is a country filter, but I only see the United
States as an option. I am a classic rock fan, so it is cool to see the trends
for that genre. As Garett notes, the participate link at the top right,
currently does not go anywhere....
-
Shawn Hogan, Hero, Wired
-
Google
Analytics Opens to Everyone - No Invitation Required
Google announced today that the popular Google Analytics is now instantly
available to the public. No more waiting for invitation codes. Anyone with a
website can now install the website tracking tool by directly signing up at
the Google Analytics homepage,
or by clicking through the "Analytics" tab in any Google AdWords account.
-
More than
Organizing Photos? Google Acquires Neven Vision
Adrian Graham, Picasa's Product Manager, made a post Tuesday morning on the
Official Google Blog titled A better way to organize photos? in which he
announced that the team at Neven Vision has now joined Google. His post tells
us that Neven Vision's software will make it easier for people to find and
organize their photos. But, is there more to the purchase? Looking around some
blogs that discussed the acquisition holds hints to possibily more....
- Google
AdSense Prompts Ad Viewers to Download Third Party Applications
When you visit a site with Google AdSense ads, you would hardly expect the ads
to trigger an auto-install prompt window to download various third party
applications such as Flash, Quicktime and Adobe Acrobat. But that is just what
the AdSense javascript was trying to make Internet Explorer users do when they
viewed a page with AdSense ads on it....
-
Orkut
Causing Trouble In Brazil Again
Komfie Manalo reports that Brazil has threatened to bring Google to court
over their social networking application, Orkut, again. Yesterday, the Federal
Prosecution Service of Brazil, said Google refused "to cooperate with
authorities about user information" on Orkut. Google said in the past that
they would work with Brazilian officials to shut down Orkut communities that
were participating and helping criminals traffic drugs and distribute
pedophilia. Google says they have cooperated with Brazilian authorities,
stating, they have "provided information to eight investigations, and kept
secret information regarding 60 other cases since June."...
- Human
Rights Group & UK House of Commons Demand Google, Yahoo, & Microsoft To Stop
Censorship
Earlier this week, GameShout.com published an article reporting that Human
Rights Watch group in New York told Google, Yahoo and Microsoft to be upfront
with their users about the censorship and stand up to the political pressure
China places on them. The quote says it all pretty strongly, "It was ironic
that companies whose existence depends on freedom of information and
expression have taken on the role of censor, even in cases where the Chinese
government makes no specific demands for them to do so." The Inquirer soon
after reported that the committee in the UK House of Commons has...
- Former
Yahoo China Head Sues Yahoo For Defamation
Reuters reports that Zhou Hongyi, the former head of Yahoo China, has sued
Yahoo for defamation. Yahoo said they were about to sue Zhou Hongyi for
"unethical business practices." Hongyi has a 40 percent stake in Alibaba.com,
which was bought by Yahoo for $1 billion last year. To me, it seems like from
the article, that Yahoo finds Hongyi to be a shady character, and Hongyi
doesn't like Yahoo telling the public how they feel about him....
-
Yahoo Class
Action Settlement Information Released
Details of the Yahoo class action settlement have been posted at
checkmatesettlement.com. What you need to know right now is: (1) You have
until October 14, 2006 to submit a written statement requesting exclusion from
the Class (specific guidelines are enclosed in the notice), if you want to be
excluded from the class. (2) You have until November 20, 2006 to download the
"Assertion of Right to Participate in Additional Claims Review Process Form"
from this site and submit it by registered or certified mail, if you want to
participate in the class and participate in the claims review process....
-
Yahoo
Releases Yahoo Answers API
The Yahoo Search Blog announced the release of the Yahoo Answers API. The
API will allow developers to pull questions from the Yahoo Answers database by
search, category, and user. You can even get the answers for those questions.
More details at http://developer.yahoo.com/answers/....
-
Yahoo
Partners With Go2 For Mobile Search Ads
Forbes reports that Yahoo has signed an agreement with Go2, a mobile Yellow
Page directory service, to offer Yahoo sponsored search listings on the search
results displayed on the mobile Go2 results. The Wall Street Journal has a
bigger write up on cell phones and ads, stating, "some of the largest wireless
companies in the U.S. are starting to allow advertising on their cell phone
networks." But don't worry, "no major carrier is talking about displaying ads
on home pages or while customers are making calls." You will most likely see
ad integration in the form of the Yahoo &...
- Ask.com
Adds DVD & TV Data To Movie Smart Answers
The Ask.com Blog announced an upgrade to their movie Smart Answer feature that
adds DVD purchase information and TV data. Here is a brief summary of the blog
entry....
-
Beam Them
Engineers Up, Google
Google's boldly going where no one has gone before....in search of
engineers at the 5th Annual Official Star Trek Convention next week in Las
Vegas. Google's going to have a booth and presence at the event, I'm told by a
friend who knows. Apparently, many of Google's engineers already attend Trek
conventions, so it's fertile recruiting ground. So far, I see nothing about
Google on the convention site. But Google Operating System noted yesterday how
Google SketchUp is already doing a cross-promotion. Have fun at the con,
anyone who's going. Wish it were me! Of course, going to WorldCon in...
Posted by Danny Sullivan at 1:10 PM | Permalink
August 15, 2006
Daily SearchCast, August 16, 2006: Cut Coupons Via Google Maps; Google Trademark Usage Letters Show Old News Is New News; MattGuy Is GoogleCutts; Why's A Farmer Dating Site Mad At Google & More!
Through the miracle of modern technology (or perhaps Danny's close-guarded
and heavily disputed secret of time traveling), you are getting tomorrow's Daily
SearchCast today. Actually, Danny's off on Wednesday, August 16 -- so we did an
extra long show on Tuesday, August 15 and cut it into two parts. If you get our
podcast feed, you already got
part one.
In part two, "today's" search podcast, we cover Google Maps getting coupons for local
merchants; Google's trademark protection letters spark new controversy despite
being three years old; customer satisfaction with search engines; Matt Cutts AKA
GoogleGuy; a farmer dating site takes on Google and more!
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
- Google
Maps Gets Coupons
Hmm? How do you prove to local merchants who lack tracking software or even
web sites that search converts? Coupons! That's right, the conversion tracking
tool that requires no internet connection, cookies or software has come to
Google Maps....
- Three
Years On, Google's Trademark Usage Letters Become News Again
How long does it take the wheel to spin full circle on the internet?
Apparently three years, judging from the outcry over Google's "new" move to
send out trademark protection letters asking people to be careful about how
they use the word Google....
- Yahoo,
MSN, & Google Fall In Customer Satisfaction Survey
The American Customer Satisfaction Index has been released and Yahoo, MSN and
Google all fell in points from last year's results. If you look at the 2nd
quarter scores and scroll down to the portals and search engines section you
will see the ratings. Yahoo was hit the hardest, with a drop of
five-percentage points from last year. Ask.com followed with a fall of 1.4%,
then MSN falling 1.3%, and then Google falling 1.2% year over year. The only
gainer is AOL with a 4.2 percentage point increase year-over-year. There is
more coverage on this at DMNews, Bloomberg, News.com and...
- Matt
Cutts Confesses To Being GoogleGuy
In Monday Morning Roundup, Rand Fishkin writes: Did anyone blog about Matt
outing himself as GoogleGuy during SES? I believe his exact words were "I
backed into that position." Nope, Rand -- I was surprised about the lack of
reaction and blogging to that myself. I'm still doing post-show catch-up, but
it hardly seemed to catch any buzz. Perhaps one of the industry's oldest
secrets -- Matt Cutts being GoogleGuy -- was no longer a secret to most any
longer....
-
Naylor & Amanda Finally Meet: Universe Fails To Be Destroyed
- More SEO
Video 'Cutts' By Matt
Matt Cutts at Google has posted a few more videos with Google SEO tips for us.
Here they are: + Session 11: Reinclusion requests + Session 12: Tips for Search
Engine Strategies (SES) San Jose 2006 + Session 13: Google Webmaster Tools...
- Google
Supplemental Results Get Fresher
I reported this morning at the Search Engine Roundtable that GoogleGuy announced
Google has updated those pesky supplemental results. Supplemental results are
those pages in a secondary index at Google. The pages in the supplemental
results tend to be staler and rank worse then the normal documents in the main
Google index. In any event, the supplemental results have been updated and
should be somewhat more fresh....
- Yahoo
Launches Search Builder
During the Social Search Overview session, Tim Mayer of Yahoo announced the
launch of Yahoo Search Builder. I haven't had much time to play with it yet, and
probably won't until next week. But the Yahoo Search blog has a nice overview of
the new product. Keep in mind, this seems very similar to Eurekster, based on my
quick quick quick read of it. More on this later....
- Rollyo Adds
More Functionality
The roll your own search resource Rollyo adds more functionality to its
services. If Rollyo has slipped under your radar it's a resource that allows you
to create your own personalized search engine (hence 'roll your own') that will
search up to 25 sites that you specify. They've improved layout, added blog
search, added the ability to take an existing Searchroll and edit it to your own
taste and added a 'Rollbar'. The latter allows searchers to incorporate Rollyo
into the browser to search any site, add sites to existing Searchrolls on the
fly and create new ones based on...
- University
of California Joins Google's Book Scan Project
As expected the University of California is partnering with Google on the Google
library scanning project. Reuters reports that Google will be funding "the
scanning of "several million" of the 34 million titles in the University of
California's libraries." Postscript From Danny: The partnership means that UC
becomes the first organization to my knowledge to partner with both major
scanning programs from search engines. UC partnered with Microsoft on its
project in June. UC is also part of the broader Open Content Alliance backed by
both Microsoft and Yahoo...
- Google
To Allow Pornographic Movies In Google Video?
TechCrunch wrote that Google has recently removed the term "pornographic" from
the restrictions on uploading videos. It is now just a restriction on
“obscene” material, with an added categorization for "mature and adult"
content. TechCrunch also believes Google removed a checkbox confirmation that
said, "video is not pornographic or obscene material." Philipp Lenssen also
notes this, and added commentary by Donna Bogatin at News.com....
- Google
Video Replaces Froogle & Expandable More Link Added To Google Home Page
Philipp Lenssen spotted that on Google.com, they have removed Froogle, added
Video and added a "more" link that opens up some more options, including
"books," "froogle," "groups," and "even more." We have seen the expandable more
link tested in the past, looks like it has made it to the front page....
- Beware:
Is Your Hosting Provider Cloaking Paid Links On Your Site For Their Benefit?
I reported at the Search Engine Roundtable on thread in our forums that shows
how some hosts are inserting links on sites they host, without notifying the
web site owner, and doing it via cloaking. Matt Cutts from Google looked
deeper into the reported issue in the thread and said that "it looks like this
webhost is cloaking." The web hosting company is placing paid links within the
content using cloaking techniques. If you are worried about this for your
site, then check the Google index for you site. You can use a Google site
command "with a porn phrase...
- Yahoo's
CEO, Terry Semel, Answers Tough Questions
Search Engine Journal pulled out some serious quotes from a Fortune Magazine
interview with Yahoo's CEO, Terry Semel. I'll pull out quotes, like Loren
did;...
- Yahoo
Hires Away comScore Executive
ClickZ reports that Yahoo has hired Peter Daboll, the president and CEO of
comScore Media Metrix, to be the chief of insights and head of global market
research at Yahoo. Daboll explains that his position was created at Yahoo to
"bring together the external world of market research and the wealth of
internal data that Yahoo collects." Peter Daboll will be reporting to Cammie
Dunaway, Yahoo’s chief marketing officer, in Sunnyvale, California....
- Google
Hires Linux Coder, Andrew Morton
Andrew Morton, well known in the Linux world for coding under Linus Torvalds,
has been hired to work at Google, reports News.com. Linus commented about the
job in a message board posting on Aug 6th. Andrew will continue working on
Linux, but Google will be paying him to do so....
-
Microsoft adCenter Now Live In The UK
The adCenter blog announced that Microsoft adCenter is now live, Tuesday,
August 15th, in the UK. 100% of the ads served on Microsoft's properties will
run adCenter ads, including MSN Search and Windows Live. Be prepared to see
search volume and budget change requirements in your ad campaigns. Want to
discuss with others? Join our forum thread named Microsoft adCenter Launches
in the UK....
- Farmer
Dating Web Site Sues Google Over Porn Ads
INQ7 Network reports that the owners of Farm Data, "a respectable meeting
website for farmers," is suing Google for the ads that show up for the query
[farm date]. Basically, pornographic sites and sex sites come up for the term
and Farm Date says that those ads are "very damaging for Farmdate's
reputation." We should know the court ruling on August 24, I will keep you
posted on it....
- Danny & Daron Sumo
Wrestle (what, no video? Yeah,
YouTube is STILL down. But I also put
one of them on Google Video
here).
Posted by Danny Sullivan at 6:43 PM | Permalink
Daily SearchCast, August 15, 2006: AOL Sets Off Search Privacy Crisis; Google Webmaster Central Offers Cool Tools & Support; Yahoo Expands Site Explorer; 1,000 Pizzas For Google & More!
Today's search podcast covers AOL's release of search records and the ensuing
privacy crisis that followed; Google's support for site owners enlarging into
Google Webmaster Central; Yahoo's expanded Site Explorer tools; Google pushes
back against click fraud estimates from third parties; 1,000 pizzas descend on
Google and more!
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
Below are links to items discussed:
-
Normality At SFO Despite Usual Conflicting Security Bull
-
Arriving At Heathrow Madness
- AOL
Releases Search Data & Raises Privacy Concerns
Techmeme is reporting a huge amount of concern over AOL releasing, then pulling,
search logs done by 500,000 users over three months. The purpose of the release
was to help search researchers better understand user behavior in conjunction
with an industry event for search researchers happening in Seattle, SIGIR. The
data was posted on the AOL research site, but has since been pulled....
- Search
Privacy Concerns Humanized As The New York Times Tracks Down Anonymous AOL
Searcher
A Face Is Exposed for AOL Searcher No. 4417749 is an excellent read from the New
York Times, where you can meet the person who is about to become the most famous
searcher ever: Thelma Arnold, a 62-year-old from Georgia. Using the released AOL
search records, the New York Times figured out who she was and interviewed her
and her searching habits for the story. No more discussing whether anonymous
search records might contain enough information to identify people. In some
cases, they do (or at least enough to make an extremely good guess and get
confirmation from the...
- More On
AOL's Search Release & Ways To Search The Records
I've got some follow-up items about yesterday's story where AOL released user
query records, including how anyone can now easily look at the data. First,
after Barry did a recap of the news, I added a postscript to the story with more
of my thoughts. In case you missed it, here are the key parts below:...
- New Keyword
Suggestion Tool Uses AOL Data
SEO Scoop spotted a new keyword suggestion tool that estimates the volume of
traffic you can expect for a given query based on the AOL data slip up.
Basically, the tool has data from March to May of this year, it then takes the
market share figures of Google, Yahoo and MSN and multiples that by the AOL
search volumes for those queries. Of course, you have the issue of people
searching differently at different engines. AOL users are typically less tech
savvy, when compared to Google users. So I wonder how accurate the estimates
are? The tool is at...
- Another
Tool Uses AOL Data For Search Term Research
SEO Blackhat released a tool that uses AOL data, Hitwise figures and
Overture's suggestion tool to figure out the search volume and click-through
rate you can expect from a search phrase at the various search engines. Last
week we reported on a more basic tool that did something similar but this new
tool gives you an "estimate with some certainty how many clicks to expect for
ranking anywhere in any search engine for any term." Basically, you go to this
tool and enter in the number of searches you expect to be performed for a
keyword phrase. Then after you...
-
Targeting Ads Based On Search Behavior & Privacy Issues Post-AOL
Back in 2005, I wrote about AlmondNet moving forward with showing ads to
surfers across the web based on their search profiles at major search engines.
The move raised big search privacy issues. Since then, AlmondNet's kept going
-- along with others such as Yahoo, in mining search behavior to deliver ads
beyond search results pages. Advertisers Trace Paths Users Leave on Internet
from the New York Times today takes a look how Yahoo, MSN and AOL are all
trying to push into the post-search ad delivery space....
- EFF Asks
FTC To Limit How Long AOL Can Store Search Records
The Electronic Frontier Foundation has asked the US Federal Trade Commission
to investigate AOL's release of search records last week and prevent the
company from storing search data for longer than two weeks....
- Daily
SearchCast, August 9, 2006: Special Edition, A Conversation With Google CEO Eric
Schmidt
Today's search podcast covers Search Engine Watch editor-in-chief Danny Sullivan
talking with Google CEO Eric Schmidt live before an audience at Search Engine
Strategies San Jose 2006 on topics ranging from search privacy to Google's
expansion into all aspects of daily life. Tune-in by listening to this MP3 file,
via our Odeo channel or through iTunes via this link (or use alternative iTunes
instructions explained here) or though our Yahoo Podcasts channel....
- Google
Sitemaps Becomes Google Webmaster Central; Preferred Domain Tool Launched
Google Sitemaps has gained a new name along with new features. Google Webmaster
Central is the new name of the former Google Sitemaps service, which now has
evolved into a central place for Google to provide help information, statistics,
reports and tools to help webmasters....
- Which
Queries On Yahoo Search Get Redirected To Site Explorer?
The Yahoo Search Blog defines which queries will be redirected from Yahoo Search
to Yahoo Site Explorer. Remember on July 11th when we reported that Yahoo Tests
Redirecting Some Searches To Site Explorer? So which queries exactly do this?
Queries in the format of site:ysearchblog.com or link:http://www.ysearchblog.com/archives/000341.html
or linkdomain:ysearchblog.com but not ysearchblog.com or ysearchblog or
site:ysearchblog.com webmasters (looking for ysearchblog posts mentioning
webmasters) or link:http://www.ysearchblog.com/archives/000341.html Danny
Sullivan (looking for links to the article mentioning Danny Sullivan) or or
linkdomain:ysearchblog.com site:yahoo.com (looking for links to ysearchblog from
within yahoo.com). More details at the Yahoo Search Blog....
- The Bot
Obedience Course - New Yahoo! Site Explorer Tool Announced
- Google
Fights Claims Of Some Third Party Click Fraud Studies
The Google Blog just posted a report on how they feel some of the independent
third party click fraud reports published are exaggerating the clickfraud
numbers. Google says they have seen some reports that show "1.5 times the number
of clicks in our logs," the reason? Well, Google summarized the "two main
points" of the larger paper they published on the issue as being; (1)
"mischaracterizing events," i.e. clicking the back button and it being
characterized as a click and (2) "conflation across advertisers and ad
networks," where cookie issues confuse Yahoo clicks with Google clicks. For the
full, 17-page...
- Yahoo &
Google Commit To An Other Independent Click Fraud Audit At SES
Donna Bogatin snagged both John Slade, Yahoo Search Marketing, and Shuman
Ghosemajumder, Google Trust & Safety into agreeing to an other clickfraud audit.
This commitment is for an IAB "independent auditing against the complete
guidelines." Donna grilled Yahoo & Google during the Q&A session of the Auditing
Paid Listings and Click Fraud Issues, which I hear was pretty heated....
- Auditing Paid
Listings and Click Fraud Issues
- Google &
MySpace In $900 Million Deal On Search & Contextual Ads
Just in, an announcement that Google and MySpace have reached a deal for Google
to provide search and contextual ads to MySpace, in return for giving MySpace
(well, the entire Fox Interactive Media network) $900 million in guaranteed
payments through 2010. From the press release:...
- Google &
Viacom Partner In Video Ad Test
Via the NY Times, Google and Viacom have partnered to place Viacom video clips
(MTV and other clips) on web site owner pages. The video clips will contain ads
from Viacom, which Google and site owns will share the revenues from. These
tests are to begin towards the end of the month. This is the first step, I bet,
to AdWords on TV. Last week we reported that Google Radio is coming to XM
Satellite Radio, so TV isn't so far fetched. FYI - sorry for short posts, SES
San Jose is today and coverage will be slow. Towards the...
- Google Jet
Lawsuit Has Been Settled
Google Founders Silence Designer Of ‘Party Plane' fromthe New York Sun covers a
dispute over the Google founders' private jet being settled. Danny has been
poking fun about this Oklahoma designer who spoke out about some of the requests
made by Sergey Brin and Larry Page about the the interior design of the jet they
bought. I mean, Google went far to try to silence this man from talking. But
after enough persistence and encouragement, the designer, Leslie Jennings, has
notified the NY Sun, "The case was settled to the satisfaction of both
parties."...
- Googlers
Go For Pizza Stunt
Via InsideGoogle, Feeding Google - Better than Pirates of the Caribbean is a
video over at YouTube where start-up CambrianHouse decides to attract
attention by delivering 1,000 pizzas to the Googleplex in Mountain View. Will
the Googlers go for it? Yes, they do....
Posted by Danny Sullivan at 3:46 PM | Permalink
August 10, 2006
Daily SearchCast, August 9, 2006: Special Edition, A Conversation With Google CEO Eric Schmidt
Today's search podcast covers Search Engine Watch editor-in-chief Danny
Sullivan talking with Google CEO Eric Schmidt live before an audience at
Search Engine Strategies
San Jose 2006 on topics ranging from search privacy to Google's expansion
into all aspects of daily life. Tune-in by listening to this MP3
file, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Prefer not to listen? Ah, darn. But that's OK, here's a rundown of
what was covered:
General Write-Ups
- A Conversation
With Google CEO Eric Schmidt, Search Engine Roundtable
-
Google CEO Eric Schmidt at SES San Jose, Marketing Pilgrim
- Google’s Eric Schmidt
at SES From The Search Perch, Search Engine Journal
- Schmidt:
Google Closer to The Perfect Answer, InternetNews.com
- Google says it
won't pull an AOL, News.com
- Google's Schmidt
Extends Hand to Advertisers, ClickZ
-
Q&A With Press, Marketing Pilgrim (very good write-up on things the press
asked Schmidt after his talk with Danny on stage)
-
Top 5 Strange Things Google's CEO Said Today, Google Watch
- Google CEO
Eric Schmidt: 'all world's information includes personal information,
ZDNet
-
Eric Schmidt, Measurable Advertising & AJAX, ClickZ
-
Google CEO Eric
Schmidt Tackles Net Neutrality and AJAX, AJAXWorld
-
Why Doesn't Google Create a Unified Interface for Its Apps?, Google Watch
Posted by Danny Sullivan at 2:32 PM | Permalink
August 9, 2006
Tune In Now To Eric Schmidt's Talk At SES Today Live
Want to listen to my conversation with Google CEO Eric Schmidt at
Search Engine Strategies
San Jose 2006? It's happening in 15 minutes. Instructions on how to tune in
are covered in full on
this page, as
well as a rundown on how to download a podcast of the keynote after the fact and
other special podcasts coming out of the show.
Posted by Danny Sullivan at 12:45 PM | Permalink
How To Listen To Eric Schmidt's Talk At SES Today Live
Can't make Search Engine
Strategies San Jose 2006 today but want to listen to my conversation with
Google CEO Eric Schmidt? Here's how to listen live through the internet or how
to pick up the podcast of the talk after it ends, plus news on other special
podcasts we'll be doing from the show this week.
The talk is being broadcast live by
WebmasterRadio.FM at 10am Pacific time, when it begins. To listen, you need
to load WebmasterRadio's live broadcast stream into your media player.
Instructions for the three major players are below. Just click on the right
link, and the stream will begin.
Windows Media Player (any recent Windows PC has this).
- If you're on a modem connection, click on this
link.
- Got broadband? Listen in better quality by clicking on this
link.
- Got really fast broadband? Get the best quality by clicking on this
link.
Winamp
- If you're on a modem connection, click on this
link.
- Got broadband? Listen in better quality by clicking on this
link.
- Got really fast broadband? Get the best quality by clicking on this
link.
RealPlayer
- If you're on a modem connection, click on this
link.
- Got broadband? Listen in better quality by clicking on this
link.
- Got really fast broadband? Get the best quality by clicking on this
link.
Don't want to or can't listen live? Don't worry. Visit our
Daily SearchCast
podcast home page. There are full instructions on how to subscribe to our
podcast feed or listen in alternative ways. If you don't subscribe or use the
alternatives, then try this option. The conversation will appear at the top of
the archives listed on the Daily SearchCast page. Click through to conversation
page, then click on the MP3 file link. That should load the audio into your
media player.
After the talk, we're going to do highlights from selected sessions from the
conference this week, in place of the usual Daily SearchCast. These won't go out
live, but podcasts will be posted and available to those who take the feed.
Posted by Danny Sullivan at 10:40 AM | Permalink
Daily SearchCast, August 4, 2006: Google Hires Former Time President To Head Ad Sales; Del.icou.us Gets Badges; Google Warns Of Hazardous Sites & More!
Today's search podcast covers a former Time Magazine editor joining Google to
head ad sales; del.icou.us offering site owner info badges; Google warning users
of sites that might have malware before they click to them from search results. and more!
SearchReturn editor Detlev Johnson
sat in for Danny Sullivan, who is away this week.
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
Below are links to items discussed:
Posted by Danny Sullivan at 10:31 AM | Permalink
August 3, 2006
Daily SearchCast, August 3, 2006: Google-AP Deal Not Pay-Per-Click; Google Gains 60% US Search Share; Get Your Click Fraud Settlement Requests In Now & More!
Today's search podcast covers more details on the deal between Google and the
Associated Press for news content; Google hits 60 percent of the US search
market share, says Hitwise; tomorrow's the deadline to file for a click fraud
settlement from Google and more!
SearchReturn editor Detlev Johnson
sat in for Danny Sullivan, who is away this week.
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
Below are links to items discussed:
Posted by Danny Sullivan at 4:36 PM | Permalink
Daily SearchCast, August 2, 2006: Google To Put Advertisers On XM Radio; Bloglines Develops Feed Exclusion Tag; More Matt Cutts SEO Tips Videos & More!
Today's search podcast covers Google to put radio ads from advertisers on XM
Radio; Bloglines develops a way to block RSS feeds from being indexed; Google's Matt Cutts
does more video blogging to answer webmaster ranking and indexing questions and more!
SearchReturn editor Detlev Johnson
sat in for Danny Sullivan, who is away this week.
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
Below are links to items discussed:
Posted by Danny Sullivan at 10:08 AM | Permalink
August 2, 2006
Daily SearchCast, August 1, 2006: Search & Top Global Brands, NASDQ Error Drops Google Price By Over $300 Temporarily; Google's Matt Cutts Does Video Answers & More!
Today's search podcast covers top search brands and how they do in the
BusinessWeek top 100 global brands; a NASDAQ area sends Google's stock price
tumbling by over $300 in after hours trading, due to a glitch; Google's Matt
Cutts tries video blogging to answer webmaster ranking and indexing questions and more!
SearchReturn editor Detlev Johnson
sat in for Danny Sullivan, who is away this week.
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
Below are links to items discussed:
Posted by Danny Sullivan at 9:11 AM | Permalink
July 28, 2006
Daily SearchCast, July 28, 2006: Google Class Action Suit Over Click Fraud Settled; Google Radio Ads; Anti-Phishing Protection In Search Results & More!
Today's search podcast covers the class action lawsuit settlement against
Google over click fraud getting final approval; Google ramping up radio ad
testing; putting anti-phishing warnings into your search results; ranking woes and more!
Tune-in by listening to th