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January 17, 2008

SEW Experts: PPC.edu: Learn AdWords, Yahoo Search, adCenter Online

SEO can take months or longer to get the results you're looking for. What's the alternative? PPC advertising. In today's SEM.EDU column, "PPC.edu: Learn AdWords, Yahoo Search, adCenter Online," Ron Jones explains how to use a combination of aggressive bidding, relevant keywords, landing page content, and ad copy to win a top spot in search engines.

Posted by Kevin Newcomb at January 17, 2008 12:00 AM