October 4, 2007

From the SEW Blog:

• SEMPO Running In-House Salary Survey
  The online survey aims to shed some light on the compensation and common reporting structures of in-house search marketers.
• ComScore Launches Search Marketing Intelligence Service
  Market research firm comScore has launched a search marketing-specific intelligence service, comScore Marketer.
• Microsoft Adds SEM Services to Office Live
  Microsoft has added a search engine marketing offering to the suite of services available to its Microsoft Office Live Small Business subscribers.
• Blind Person Suing Target For No Alt Tags
  What started as a student suing target.com this time last year, has now grown into a class action lawsuit.
• Krugle Announces Deal with IBM
  IBM will incorporate Krugle search within IBM's developerWorks site.
• SEW Experts: Link Value: Top Rankings, Secrets and Lies - Part 1
  Consider these simple techniques and strategies to help determine the value of a link.

Headlines & News from Elsewhere:

• Local Targeting for your PPC campaigns, RedBoots Digital Rodeo
• http://hamletbatista.com/feed/, Bruce Clay Blog
• Stay off the LSI bandwagon, HuoMah.com
• The Seven Deadly Sins of Website Copy, Michael Fortin
• The "My Hyperlink Can Beat Your Hyperlink" Contest, GrokDotCom
• The Best Damn On-Page Optimization Process Checklist, Period, Search Engine Guide
• Optimize Yourself for Search Marketing Employment and Recruiting, Search Engine Journal
• Raising The Organizational Visibility Of The Search Marketing Function, Search Engine Land
• House May Conduct Hearings on Google/DoubleClick Deal, ClickZ
• Don't Forget the Map, ClickZ
• Link Building Strategy Options for 2007 and 2008, SEO-space
• Dear Small Business Owners: Put Down Your Ranking Reports, Small Business SEM
• Searching for Better On-Site Search Usability, E-Marketing Performance