« Search Headlines & Links: September 28, 2007 | Main | Why Index Size is Important »

October 1, 2007

SEW Experts: Breaking Down Silos: Specialization With Integration

For any search marketer working with large enterprises or agencies, integration is the toughest job they face. In today's Search Ads column, "Breaking Down Silos: Specialization With Integration," Matt Spiegel describes a challenge that makes changing bids on thousands of keywords seem like child's play.

Posted by Kevin Newcomb at October 1, 2007 12:00 AM