September 4, 2007

From the SEW Blog:

• Yahoo to Acquire Behavioral Targeting Ad Network
  Yahoo has entered an agreement to acquire BlueLithium, the fifth-largest U.S. ad network, for approximately $300 million in cash.
• Mastering Yahoo Panama
  Mona Elesseily, internet marketing strategist with Page Zero Media, just published an informative user's guide for Yahoo Panama.
• Interview with Kevin Ryan of SES
  Now that SES San Jose 2007 is past, it seems like a good time to publish the interview Eric Enge did recently with Kevin Ryan.
• Was Google’s AP announcement a PR disaster?
  Is it conceivable that the folks at Google didn’t realize that their deal with AP was going to generate a lot of controversy?
• Don’t Sue Over Keywords
  When it comes to trademark protection, the lesson from recent court rulings seems to be 'don't sue over keywords.'
• 
  
• SEW Experts: Optimizing Pages for New and Improved Search Engine Users
  Mark Jackson takes a look at changes in the way people search, discussing updated methods for reaching today's search-engine-savvy users.
• SEW Experts: Say "Bah Humbug" to Holiday Marketing Stress
  Carrie Hill tells you how to avoid holiday stress by getting a jump start on your holiday marketing campaigns.

Headlines & News from Elsewhere:

• Google’s 10 Oddest Patents, SEO by the Sea
• The Seven Habits Of Highly Effective Link Builders, Search Engine Land
• Google Victory In American Blinds Settlement Over Trademark-Triggered Search Ads, Search Engine Land
• Paid Search Ads & Trademarks: A Review Of Court Cases, Legal Disputes & Policies, Search Engine Land
• WSJ Online Revamps Small Biz Content for Better SEO, Broader Appeal, ClickZ
• The Facebook privacy and productivity puzzle, Information World Review
• RockYou Integrates Like.com Image Search Into Slideshows, TechCrunch
• Mahalo's Still Doomed, Scoble's Still Wrong, Traffick
• Evaluating Client Search Marketing Readiness, Online Marketing Blog
• Yahoo Video "Onebox", Google Blogoscoped
• Avatar Branding Consultant, Cornwall SEO
• Avatar Branding Consultant, Search Marketing Gurus
• A Good Accountant or a Blackhat Spammer SEO, Graywolf's SEO Blog
• Advanced Linking - Interview With Aaron Wall Of SEOBook.com, Link Juicy
• Ad Blocking: the real issue, Johnon.com
• SES San Jose 2007 write-up, Matt Cutts
• Are You Selling Your Search Data For Pennies, Shoemoney
• Turn "Boring" Into Links Link Links, The Link Spiel