August 29, 2007

From the SEW Blog:

• Google, Yahoo! and Server Status Codes 404 and 410
  Both Google and Yahoo treat server codes 404 and 410 as though they are the same. But they are not the same.
• New Yahoo! Shortcuts Announced
  Yahoo! announced the addition of 3 new enhanced shortcuts designed to refine searches more rapidly.
• SEW Experts: Waiting for Google to Exhale
  Kevin Ryan asks what universal search and refined paid search are really changing.
• SEW Experts: Segmenting Site Visitors to Enhance Conversions
  Eric Enge tells you how to segment your site visitors for actionable analyses that are so important for Web site success.

Headlines & News from Elsewhere:

• The Importance of Web Analytics Standards, ClickZ
• Three Reasons Not to Read This SEO Column, ClickZ
• SEO & Physical Fitness Metaphors, Search Engine Journal
• Introducing Google’s In-car Local Search, Search Engine Journal
• SES Chicago 2007, Paris and Beyond, Search Engine Strategies Blog
• Online? Offline? Integrate!, Search Engine Guide
• B2B Engagement Matters: Seven Ways to Keep ‘Em Coming Back for More, Search Engine Land
• The Competition that Just Won't Budge, SEOmoz
• Defend Fair Use Initiative, Google Blogoscoped
• Search Keywords = Sales. Why not use them in other advertising?, Webmama
• In House SEOs: Don't Make the Same Mistake I Did, YOUmoz
• Image Search Important? I Think Not!, YOUmoz
• In-car Google Local Search with BMW ConnectedDrive, Google Lat Long Blog
• Domain Names for Bootstrappers, Domain Name Wire
• Another Side of Google, Cre8pc
• Usability Lesson at SES San Jose, Cre8pc
• SEO Services - What to Expect ?, DaveN