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March 9, 2007

PPC Wish Lists, Part 3

Kevin Lee wraps up his PPC advertisers' wishlist for search engines in his ClickZ column today. Included in the final installment are a way to bid-boost Google's ads that appear on AOL, more click-specific data passed by URL, and better customer communications.

Posted by Kevin Newcomb at March 9, 2007 10:02 AM