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October 3, 2006

Google's Matt Cutts Answers Questions On PageRank

Ever since Google has become popular, SEOs and webmasters have been trying to uncover the hidden secrets of Google's PageRank. Last night, Matt Cutts of Google answered some questions in his more info on PageRank blog post. What should you take away from the questions and answers? Matt said, "you won’t see any search engine result page (SERP) changes as a result of this PageRank export." In short, Google takes their "internal PageRanks, put them on a 0-10 scale, and export them so that they’re visible to Google Toolbar users." By the time those numbers are pushed to the Google toolbar and visible to folks, they are already outdated.

Posted by Barry Schwartz at October 3, 2006 8:18 AM