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December 13, 2005

Why Don't Half of E-mail Marketers Authenticate?

Nothing like myth-busting.

Today, Skylist published the top eight reasons half of e-mail marketers give for not authenticating their messages. If you're one of them, give the list a read. Your lame excuse is surely on it.

Posted by Rebecca Lieb at December 13, 2005 3:12 PM

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