July 6, 2005

Hitwise Releases Keyword Intelligence Service

Hitwise, best known for tracking the online behavior of 25 million internet users every day, has introduced a new keyword research tool designed for small and medium sized businesses. The tool, which monitors usage at all of the major search engines, also provides guidance on "successful" search terms—those that actually resulted in a user visiting a web site. Like the popular Wordtracker keyword research tool, Hitwise Keyword Intelligence offers a number of tools that help search marketers with search term research and management.

Keyword Intelligence offers a subset of data and search term analysis features that are available within the Hitwise Competitive Intelligence service. I'm planning an in-depth look at the service soon. Meanwhile, for more information see today's press release announcing the new service.

Posted by Chris Sherman at July 6, 2005 12:16 PM