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July 6, 2005

DMA Search Marketing Council Formed

Spotted via Andy, the Direct Marketing Association has formed a new Search Engine Marketing Council chaired by Heather Lloyd-Martin. The council is designed "to be the primary search marketing resource for the direct marketing community." The council doesn't appear to have its own web site yet, but what the DMA's overall councils page, where it will likely appear in the near future.

Posted by Danny Sullivan at July 6, 2005 12:10 PM