« Amazon's a9 Launches | Main | Comparisons with TiVo »
September 15, 2004
Dogpiles You Want To Step In
I couldn't resist adding on to what Gary blogged about Dogpile changing its name in the UK.
The article he mentions references that Dogpile has a different image abroad than in the US. Indeed. I live in the UK, and when I mention the service to those I train in searching, strange faces appear. That's because dog piles are those things left behind by dogs that have done their business. You know -- the stuff you don't want to step in.
The faces immediately change when I explain that it's actually a game in the US where kids all jump on each other. For a meta search engine, it's a great name -- as long as you understand the context.
Posted by Danny Sullivan at September 15, 2004 2:36 PM
Stumble It!
Digg this!
Add to del.icio.us
