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October 27, 2009
Google Officially Launches Social Search Experiment in Labs
Last week at the Web 2.0 Summit, Google VP Marissa Mayer announced a new experiment in Labs: Social Search. Now, that experiment has officially been launched.
If you'd like to participate, simply go to the Google Labs page (http://www.google.com/experimental/). Look for the Social Search experiment and click "Join This Experiment." You can only participate in one experiment at a time, so you'll have to leave any other Google Labs experiments you are a part of.
Then, go to Google and conduct a search. Google will use networks from your Google Profile to deliver social search results, if there are any. You'll see them in their own section at the bottom of the results. The results only include results from your network.
You'll need to let Google know about your networks in your profile if you haven't yet done so. Simply go to your Google account settings, click "Edit Profile" and enter in your Twitter, Facebook, YouTube, etc. You can put as many or as few as you like.
For more information on Google's Social Search experiment, check out these videos:
Posted by Nathania Johnson on October 27, 2009 7:55 AM
Comments
MetroplexInteractive November 5, 2009 2:32 PM
Today, search engine optimization focuses on things like site structure, content, keywords and backlinks to a customer's website. Supplementary to this are posts on social media sites like Facebook and its ilk. But with Google and others comingling traditional and social media content with search results the practice (and art) of search engine optimization will need to focus on the best way to target onsite, offsite and social media.