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September 16, 2009

Want to Move Product this Holiday Season? Offer Free Shipping

Hitwise has released data showing how the term "free shipping" trends over time. Not surprisingly, it tends to spark just before the holidays.

Notice how the term spikes even higher as the years go by. Also, Hitwise says the peak for "free shipping" when online consumers are looking for great post-holiday deals.

hitwisefreeshipping091609.png

Posted by Nathania Johnson on September 16, 2009 1:04 PM

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Comments

Great evidence to convince clients they need to offer incentives in order to increase e-comm sales!

Kelsey Childress  September 16, 2009 3:37 PM

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