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July 13, 2009
One Month Old Bing Brags About Success
Over at the Bing Search Blog, they're sharing a few nuggets of success that Microsoft's new search product has seen in the first month since launch.
- Bing Shopping has seen amost 3x increase in site visits
- Bing Cashback has experienced a 5.42% increase in transactions
- Bing Travel traffic has increased by 90% month over month since launch. (Remember, it was formerly Live Search Farecast.)
Some advertisers are seeing great things since Bing's launch:
- TigerDirect's sales and order volume has tripled. Both the conversion rate and average order size has increased significantly. Because of this, TigerDirect increased its search marketing spend with Bing by twofold.
- An IT provider reported 36% higher click volume, 43% lower cost-per-click and 400% higher click-through rates in June.
- A large wireless communications company received 28% more clicks compared to previous weeks.
- One PC manufacturer's (hmmmm) impressions have gone up 46%
The Bing API has been getting some action too. The number of developers using the API has doubled (over the LIve Search API) to more than 11,000.
What do you think about these stats from Bing? Do you have Bing stats to report? Share in the comments below.
Posted by Nathania Johnson on July 13, 2009 3:05 PM
Comments
Google is an amazing company and I dont think they will have to worry about Bing, from what I remember Google owns 81% of the search market and 32% of all internet traffic. I still support Google all the way.
Structured Wiring Contractor July 14, 2009 10:49 AM
Our cost per click is much lower than the other 2 search engines. We have seen a jump in conversions over the old LIVE/MSN ad program. For Paid, it has definitely "paid" off using ads on BING.
A new Bing Believer July 14, 2009 5:49 PM
