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June 17, 2009

Bing's Bang Continues in Week Two

New data from comScore shows that Bing's big bang launch in week one has carried over to week two. The percentage of internet users searching Bing continued to increase and the search share enjoyed a slight uptick as well.

comscorebingweektwo061709.png

"It appears that Microsoft Bing has continued to generate interest from the market for the second consecutive week," said Mike Hurt, comScore senior vice president. "These early data reflect a continued positive market reaction to Bing in the initial stages of its launch."

Anecdotally, I've been hearing great things about people enjoying searching on Bing as well as increased conversions on adCenter.

What has been your Bing experience? Share in the comments below.

Posted by Nathania Johnson on June 17, 2009 11:28 AM

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Comments

We have seen an increase in impressions for our MSN ads but our click through rate has yet to increase. We are hopeful that the CTR will increase as time and exposure continues.

MJ  June 17, 2009 4:46 PM

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