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June 17, 2009
Facebook Overtakes MySpace in US Visits
After surpassing MySpace (and all other social networks) in worldwide visits last year, comScore is reporting that Facebook put the final points on the board in May needed to pass MySpace's US traffic.
This adds to a good week for Facebook - which recently launched its vanity URL program, hit 1 billion daily Facebook Chat messages and launched a Swahili-language version - and a bad week for Myspace - which shed 400 jobs (30% of its team) in order to cut costs and return to a "startup culture".
Still, with a #2 worldwide standing and a more robust range of advertising options than Facebook, there still seems to be a place in this world for Myspace - even in a decline. That is, unless big advertisers find ways to spend more at Facebook or learn how to leverage it with more success, at which point MySpace faces a death spiral of declining viewership and even fewer ad dollars.
What do you think? Where will MySpace be a year from now?
Posted by Herndon Hasty on June 17, 2009 9:10 AM
Comments
Ronnie June 17, 2009 2:01 PM
Totally agree, most of the bands (local bands, anyway) that I have contact with still spend much more time working on their Myspace pages and content than their Facebook presence.
Will that be enough to build a business model on, though?
Herndon June 17, 2009 2:13 PM
Good point, Myspace pages become full of useless images and flash which then means they take a while to load and half the time I close it down. Facebook is much more organised and cleaner.
Oliver June 18, 2009 8:52 AM
MySpace lost me because the pages became too junky, while Facebook kept a streamlined approach. I see MySpace going back more to its roots to support artists and music, while Facebook has been embraced by the business/networking community.