« Death of newspapers or new era of online journalism? | Main | Report: Jonathan Miller to Run NewsCorp's Digital Unit »
March 30, 2009
Google AdSense Says Goodbye to YouTube Video Feature
Google will no longer be offering YouTube video ads in AdSense. Apparently, the feature hasn't performed as well as AdSense had hoped. Publishers may still get video ads if they accept image ads on their sites or if the produce video content and use AdSense for video.
Meanwhile, if publishers still want to feature YouTube videos, they can, of course, embed videos directly on their site. They can also create playlists to feature multiple videos.
What do you think of Google killing YouTube video ads? Let us know in the comments.
Related Reading:
Google AdSense Releases News Widget
AdSense Publisher Sues Google - And Wins
Google AdSense Allows Feed Ad Review
Posted by Nathania Johnson on March 30, 2009 11:29 AM
Comments
We attempted to use the Adsense Video ads last year and they performed terrible. That said all we were give to work with was a 15 sec cut of the the TV spot for the campaign that we were running. Not very engaging I will admit.
JP Holecka March 30, 2009 12:07 PM
I think it is OK really. Video was a step too far for the content, and video ads play a lot better on youtube where people are more in the mode of watching videos as opposed to skimming text and images...
Paul House April 8, 2009 3:02 PM
It's pretty upsetting to me actually because I have hundreds of websites with these videos on them and they were doing very well for me.
Having to go though all these sites and remove the code is just overwhelming.
Not only that, but there are also hundreds of websites I sell on eBay and those listings all have to be changed to remove any reference to the videos on the websites and the money from the ads..
I am especially upset at the extremely short notice. Like "We're stopping videos.... tomorrow!"
Natalie April 21, 2009 11:49 AM
More reasons on my site....
http://mohdshanz.blogspot.com
Shan October 24, 2009 11:20 PM










