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March 10, 2009
Matt Cutts Revisits 100 Link Maximum Per Page Recommendation
Matt Cutts took to his blog to talk about just how many links you can include on one page. The rule of thumb for a long time has been no more than 100 links per page, and Cutts says that recommendation hasn't changed.
But he clarified that it's not a hard line. Just because a page has more than 100 links does not automatically qualify it as a spam page.
Still, the PageRank will be diluted among the links. Google also may not follow or index all the links if there are hundreds.
Basically, Cutts' advice boils down to what Google really wants from site content: Develop with the reader in mind.
Related Reading:
Matt Cutts Clarifies Google's New Preference of Brands
Matt Cutts: Slap the Nofollow on Those Paid Posts
If You Want To Know When Google Updates Toolbar PR Follow Matt Cutts on Twitter
Posted by Nathania Johnson on March 10, 2009 9:26 AM
Comments
So true." Develop with the reader in mind". Wish all e-mails and websites followed this advice.
Chris Dowell March 11, 2009 8:33 AM
Why would a page with over 100 links not be for users/readers?
Such pages are mostly created for users. If you want to abuse the Google algoritms there are many other, more usefull, things to do then putting more then 100 links on a page.
To be short, he's talking bullshit.
Pascal Beyens March 11, 2009 12:43 PM
yeah because pages with THAT MANY links on them makes it soooo easy to find the think you want.
How hard is it to separate things onto different pages? If your too lazy to do that, you haven't done any SEO or you are probably a link farm.
Either way you don't really deserve to rank in Google in these case.
Personally Pascal, I think you are the one talking BS.....
Drenzul March 12, 2009 10:31 AM
I don't have that many links on my blog. It would be really slow to load if i have that amount of links per page...
Darren Tan March 12, 2009 4:43 PM
Doesn't necessarily follow. IMO Google cannot evaluate "quality" any more than its search engine can tell a truth from a lie. The whole thing is BS, there is a ton of quality content that doesn't rank. Don't let Google tell you how to build your web site!
Alex Newman March 12, 2009 6:56 PM
I think Alex is right, you cant let google tell you how to build your website, but at the same time if you want readers coming to your site, it needs to be google friendly. Catch 22.
Though he doesnt discuss whether that 100 link rule is for all links or only outgoing links. And will it make a difference if some of those links had "nofollow" I'd be curious to see if this made a difference.
Sky March 13, 2009 8:14 AM
I've always stuck to this rule, I see many a sitemap page with hundreds of links, it's always better to break these down into separate pages.
SEO Cumbria May 18, 2009 5:21 AM
Ah, the good old days of real estate reciprocal linking.
Jason Brown September 16, 2009 4:04 PM
