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March 3, 2009
Google Analytics Launches Skills Qualification Program
Google Analytics is launching a skills qualification program. Think Google Adwords certification, but for Google Analytics.
The program is called Google Analytics IQ - or Google Analytics Individual Qualification. Once you're certified, you can help use Google to brand yourself to clients or enhance your status to your boss if you're in-house.
"Google is an important partner to both GroupM and its clients," said Rob Norman, Director of Interactive at WPP agency GroupM Worldwide. "Google Analytics is an important resource in helping us to understand the opportunity that Google presents, and our participation demonstrates our continued commitment to gaining insight in all our key channels."
Will you take the Google Analytics IQ? Let us know in the comments. In the meantime, brush up on the latest Google Analytics updates and information with these posts from SEW:
Google Analytics Adds iPhone Advanced Segment
Bryan Eisenberg Publishes Comprehensive Google Analytics Guide
Website Optimizer Now Tracks with Google Analytics Code GA.js
Updated Google Analytics Code Fixes Rare JavaScript Message
Google Analytics Now Tracks Flash Content
Google Analytics Unveils 7 Major Updates
Google Analytics Now Available in Google Code
Google Analytics Now Shows When a Visitor Uses Chrome
Posted by Nathania Johnson on March 3, 2009 9:48 AM
Comments
Content Writer Micky March 3, 2009 7:24 PM
Link?
Ellie October 27, 2009 2:00 PM












I love Google Analytics but I'm sure I only use, and know how to use, less than 50% of all its features.
Depending on the specifics (e.g. investment in terms of time and cost) I think I would be interested in certification.
I run my own business as an SEO Web Copywriter and many of my clients are small business owners who know absolutely nothing about visitor tracking etc. or the importance of it. I love being able to show them stats and trends and then tweaking content and titles accordingly to make their website perform even better.