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January 7, 2009
SEW Experts: Writing Sales Copy for Conversions
One of the most common components you can test is sales copy. In today's By the Numbers column, "Writing Sales Copy for Conversions," Tim Ash explains that changing your approach to writing can often lead to a double-digit increase in conversion rates.
Posted by Kevin Newcomb on January 7, 2009 12:00 AM
Comments
Great post! While it is important to attract visitors to your site, it is even more important to turn site visitors into conversions. To be effective, web copy must be action-oriented, engaging, and search engine friendly. This is best accomplished by industry professionals.
Miles Technologies January 7, 2009 4:32 PM
