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December 18, 2008
Coupons.com Launches Facebook App; Local.com Partners With Valpak for Coupons
Online coupons are hot, and they've become even hotter in a tight economy. It's no surprise to see two announcements today regarding the expansion of online coupons. Even more, these expansions are focused on social media and local search, which are also trends in the online marketing space.
First up, Coupons.com has launched a Facebook application. Once installed, users can print coupons directly from their Facebook page and also share coupons with friends.
Second, Local.com has partnered with Valpak, a coupon provider. Valpak coupons will appear in search results and profile pages.
What do you think about these announcements? Leave your thoughts in the comments.
Related Reading:
Yahoo! Shopping Launches Deal Finder
Yahoo! Partners with Coupon Inc. for Mobile Coupons
Posted by Nathania Johnson on December 18, 2008 10:20 AM
Comments
Great win for the Local.com audience. The Valpak coupons cover all the non-grocery products and services.
Mike Martino January 5, 2009 4:00 PM
Valpak is a great service and Local.com is decent web site to get people buy into local. There are many local coupons site out there.
The best way to get local shoppers to print the local coupons is to use the organic search engine results that bring the shoppers to the coupons page directly. Local shoppers tend to click less.
If the site can bring the coupons in front of them without search from search engine then search on the local site, local shoppers will be able to shop smarter. The conversion rate will also be higher.
Print Local Coupons April 9, 2009 4:18 AM
