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November 21, 2008
Google Beta Testing New AdWords Interface
Google AdWords is beta testing a new AdWords interface. The beta test includes a small group of U.S. advertisers. If your account is included in the test, you should see a notification upon signing up to the account.
You can also request to be included in the beta test by signing up here.
Note that this beta test is for the interface and doesn't change how AdWords campaigns work (i.e. bidding, Quality Score, etc.). They're looking to improve the way users navigate their campaigns and edit campaigns across multiple ad groups.
Have you been included in the beta test? Let us know your first impressions by leaving a comment.
Related Reading:
Google AdWords Launches Search-Based Keyword Tool
Google AdWords Quality Score -- That's Old-School for SEO
An Update on Last Week's AdWords Updates
Posted by Nathania Johnson on November 21, 2008 11:06 AM
Comments
Jocelyn Myers November 21, 2008 12:24 PM












Hi,
Tried it yesterday. Feels like Yahoo's interface. I only tested it for a few minutes, however, and left with a bit of frustration.
It showed all my deleted and ended campaigns mixed in - which were obviously distracting. I hunted around for a while trying to figure out how to isolate only the active and paused campaigns. Couldn't find it.
There's a conveniently located 'search help' box in which I entered relevant terms (several combos) but only the instructions for the old interface came up.
I wrote to google and when they respond on how to filter my campaigns (or I have more patience), I'll give it another go...
Thx,
Jocelyn