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October 1, 2008

YouTube Insight Now Shows Which Part of Videos are Hottest

YouTube has introduced a new feature to its Insight analytics. The feature is called Hot Spots (not to be confused with Live Search's "hotspots") and it shows which part of a YouTube video are the most engaging.

YouTube says that the information can help users edit or annotate their videos in order to help audiences stay engaged.

Here's a screenshot of the new feature:

HotSpotsscreenshot2.JPG

Posted by Nathania Johnson on October 1, 2008 9:16 AM

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Comments

Good stuff. Video marketing has been a bit of a black box from a marketing point of view, but this tool will allow both individuals and the industry to get a much better idea of what works and what doesn't.

Adi  October 1, 2008 11:50 AM

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