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September 10, 2008
YouTube Dominates July 2008 Online Video Rankings with 5 Billion Views
Over 5 billion video views occurred on YouTube in July 2008, according to new data supplied by comScore. That gave Google Sites a whopping 44% of the video market in the U.S. In a distant second is Fox Interactive's MySpace with 3.9% of the market and 446 million videos watched.
142 million, or 75%, of internet users watched online videos in July. The average number of videos watched per viewer is 80.
92 million of those viewers hung out at YouTube, consuming an average of 54.7 videos. 54 million absorbed video content at MySpace, at an average of 8.1 videos.
Here are the charts for the complete picture of the top 10 sites:
Related Reading:
Americans Watched 12 Billion Videos Online in May
Judge Throws Out Copyright Infringement Suit Against Online Video Site Veoh
20% of Primetime Television Now Watched Online
Posted by Nathania Johnson on September 10, 2008 11:56 AM
Comments
How do the Youtube competitors stack up, like MetaCafe and blip.tv? Are those competitors really that small that they don't show up or are they owned by one of those big companies listed? I'm skeptical about how comScore gets its statistics. There is no explanation on how they get their numbers. I don't recall filling out a survey about my video watching habits and sending it to comScore. Maybe I missed the memo. Interesting to read anyhow.
Earl September 10, 2008 3:04 PM
