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July 21, 2008

AdWords Editor Update Launches Performance Statistics Download

Just over a month after releasing Adwords Editor 6.0, the team at Google AdWords has released a new update. The update launches a highly requested feature: the ability to download performance statistics. If you have AdWords Editor, you should be prompted automatically to download the new update, Version 6.0.1.

The update will not affect comments or unposted changes. Because of this, Google says:

  • You don't need to export an archive of your account. In the auto-update prompt, choose the 'Update without Backup' option.
  • After you upgrade, your account will already be in the new version. You won't need to download your account again.

What do you think of this update? Give your opinion in the comments.

Related Reading:
Conversion Optimizer Now Supported by Adwords Editor and API
Google AdWords Editor a Great Tool for Content -- and for Yahoo/Microsoft!

Posted by Nathania Johnson on July 21, 2008 11:19 AM

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Comments

Tried it this morning and I really do like it. Makes it easier for me to sift through all of my keywords and ads for the best performers and look at the conversions and cost analysis across the account.

chrystie  July 21, 2008 12:16 PM

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