May 28, 2008

This is the funniest post on directory links I have ever read!

Link building, adult site or no, is very ambiguous, monotonous and time consuming. It's be great if we were "thrown a bone".

There are still valuable directories - use them for certain searches before an engine.

LOVE the column, and I think your idea (and your title) are things that I would not only do myself, I'm a bit worried you've been reading my notes... Awesome.

Hey Frank, I wouldn't put on blinders thinking about only directories.

Some suggestions for white-hat ways to gather links in the porn space? I'd think about people like Luke Ford, Violet Blue, Tony Comstock, etc. I would also go meta and talk about the porn industry a little bit. Do a little original research. Where does the money in the porn industry go to? How much is affiliate, what % of stuff is PPI, TGP, MGP, etc. What are 15 facts about the porn industry that people didn't know before?

Wow, Cutts knows his porn.

You go boy!

Try using the viral video route. Contract Matt Cutts into making some sort of sexually related video.

> Maybe at a local strip bar getting a lap dance?

> Or maybe have someone from Yahoo or MSN give Matt a lap dance (lots of subliminal angles there).

> How about this subliminal adult thought, show one of Matt's videos where his cat is in his lap. ???

Ok. So I'm about as not Matt Cutts as you can get. But I thought about this article a bit, and thought I'd chime in with what I'd do if I had a whitehat firmly grafted to my forehead.
First of all, embrace porn 2.0. Redtube, youporn, pornotube, megarotic, these sites get incredible traffic. Watermark videos and upload them. Beyond that, many give a backlink for it. Also many sites embed these videos, and will give a backlink that way. And even if they don't, they'll drive link juice back to your page ON those porn2.0 sites, and from there into your site.
After that, expand out into sites like freeones.com and porneskimo.com that list and link to free movie/picture previews. All these should obviously be hosted on your primary domain, and passing juice back to the main domain.
Then go after the sites like rabbitsreviews.com that are respected and offer reviews of the various pay porn sites out there. The worst most will ask for is a reciprocal link which shouldn't be a problem considering it's not an excessive amount.
Alright. So after that, it's all about the blogging. I would launch 2 separate blogs. 1 that posts previews of videos and whatnot, and can be used to submit trackbacks to other porn blogs that have posted videos of the same pornstar that's in the video you're posting about. People DO actually subscribe to these blogs as well.
The second blog would be one used primarily for link bait. It may be a good idea to have this one on a separate domain without the same kind of pornographic content as the real one to make it more digg/reddit/whatever friendly.
In addition, there's many pligg(digg clone) installations out there for adult videos. ("powered by pligg" porn movie returns almost 23,000 results on Google)

At that point, launch an affiliate program. Host galleries for the affiliates on the base domain you're using, and once again pass link juice back to the home page. To get around duplicate content issues, have it drop a cookie upon entering the affiliate gallery, then do a 302 redirect to the same page, but without the affiliate ID present. Have a different description of the video for each gallery. Right there, you'll have a bunch of affiliates linking into your site, and all the juice passing properly with no duplicate content issues. Oh yeah, and host the videos themselves on a separate server to make sure you don't slow down your main one.

There. The whitehat porno empire. Erm. I think it's whitehat.

Thanks for the input Matt.... I like the idea of articles about the industry few people know

First I share your dilemma on choosing what is a good directory; but, I think basic common sense by and large points me to those that help my clients.

Now for what caught me to post. I've been to several major SEO events. I've been very impressed with where the industry has come to in the last 10 years.

I am tired of the male oriented, in poor taste jokes that prevail. Yes I'm female and a joke here and there isn't a big deal. You should hear us at home and in the office.

Still on the other hand - guys you are not the only ones in the SEO area. Maybe a few of you could tone it down a bit. I'm not hearing racial slurs so maybe a few less jokes along these lines would make this a bit more palatable for the other half.

I'll disagree with the bad reputation of the adult industry. Fact is unless you have a decent background in the field it will be harder than most markets to compete.

ClimaxGirl - great screenname - I agree the adult space is still one of the most competitive around... learned from it in such scope that doing the same in other industries is nearly imrpossible

@Climaxgirl: Agreed 101% I would say that as an SEO if you can crack the adult industry it's on a par with winning the world cup. IMO it is the industry that has pretty much created the internet and in doing so is the most competitive market (must be closely followed by online casinos these days).

I keep trying to get my boss to do an adult site as a pinnacle project. Who knows, someday we might...

interesting article.

It's been a while since this was posted... I wonder how everything worked out.

For myself, I don't view marketing adult very differently from marketing mainstream. There are plenty of sources for linking and while it is sometimes harder to squeak in adult related sites I still find the the field wide open with opportunities.

The only problem I see with marketing adult vs. mainstream is it's a narrow field. Unless your chasing after long-tail keywords there are only so many primary keywords available unlike mainstream where there are far more keywords, niches and topics to chase.