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February 28, 2007

SEO Is Easy...and Hard

Reduced to its simplest form, SEO is a four-step process: set some ground rules; get your site right; post some great content; and earn inbound links. Sounds easy, until you try to do it. PJ Fusco offers some tips for in-house search marketers on how to go about making it work in her latest ClickZ column, DIY SEO.

Posted by Kevin Newcomb on February 28, 2007 10:30 AM

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