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January 23, 2007
Google Tests Video for AdSense
Google announced last night on the Inside AdSense blog that it will begin testing AdSense video distribution and sponsorship with a small group of publishers over the next few weeks.
Video content from Warner Music Group and Sony BMG Music Entertainment will be paired with ads from Google advertisers. The test will determine how scalable this method of video distribution and advertising can be, according to ClickZ. A similar approach was taken in August, when Google tested video ads with content from MTV.
Posted by Kevin Newcomb on January 23, 2007 3:01 PM
