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November 28, 2006

Linkbombing Against Anti-Martin Luther King Jr Site

In case you missed it, there's a new link bombing campaign underway to try and reduce the rankings of an anti-Martin Luther King Jr. web site. The campaign raises all sorts of issues, ranging from those who disagree with the nature of that site and want it gone to those who might want all viewpoints represented in results, even if they disagree with them. Dropping Google Bombs Against Hate from Nicholas Carlson at InternetNews.com is a good overview of the situation with quotes from the major search engines. Doing down Martin Luther King from Phil Bradley gets into the issue of whether a campaign is bad despite the good intentions. Threatening librarians is a follow up from him on how failure to change some links might get a site entered into the "Skinhead Enablers Hall Of Shame." Do your campaign, hope people join with it -- but threatening librarians that fail to link the way you want that they'll be skinheads? That's overboard.

Posted by Danny Sullivan on November 28, 2006 9:31 AM

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