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July 17, 2006
AdWords Adds Category Site Selection Feature
The Inside AdWords blog announced that you can now tell them what category of sites you want your ads to be displayed on. For example, if you run a karate site that sells Samurai swords, then you can tell AdWords to display your ads on sites that talk about the sport of karate. Now, I did not look if karate is a category under "sports" but if it is, then you can choose it. More details on how to use this feature at the AdWords support page.
Posted by Barry Schwartz on July 17, 2006 10:00 AM
