« Daily SearchCast, April 7, 2006: MSN & Yahoo Look To Drive Traffic With SEO; MSN Search Goes Down; New Yahoo Ad System In Testing; Eva Longoria Drops In On Google Earth & More! | Main | Google Hires Orion Search Engine Creator; Gets Extraction Algorithm »
April 7, 2006
Digital Marketing Extras
A few worthy items ClickZ didn't get around to covering this week...
Time Inc. combines print and online ad sales for business titles: To some extent this has got to be about consolidating after recent cutbacks.
Mobile Phone Advertising is Focus of CTIA Conference: AdAge reports on a heavy advertising focus at the granddaddy of mobile technology events.
MSN keeps cutting the streaming deals, announcing this week it will have video from Rockstar 2 and a live Gorillaz show.
Plenty of handwringing about MySpace's adjacency problem this week, most of it derived from a Monday WSJ story (registration req.) about advertiser discomfort with risqué content. This is an age-old issue on the Web, and nowhere near being resolved.
Kids "Do Not E-mail" Bill in Georgia Killed: A bill like those passed in Michigan and Utah will not become law. Experts have said laws like these actually put kids at risk.
Local online media buying service Centro has linked up with print media buying service Allied. From the release: "The strategic alliance will enable Allieds clients in the motion picture industry and other entertainment categories to marry their local print and interactive media buys in any U.S. market through Centros technology and services."
Posted by Zachary Rodgers on April 7, 2006 3:26 PM
