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October 21, 2005

Letting MSN Search Know About Trademark Concerns

I noticed a new page today on the MSN Web Search Help site titled, "Submit a Trademark Concern." It offers a step-by-step guide on how to contact Microsoft over these types of issues.

From the site:

We require our advertisers to comply with MSN’s trademark guidelines and to refrain from infringing upon the trademark rights of others. Occasionally, however, we are notified of an advertiser’s potentially improper use of someone else’s trademark. If you notify Microsoft of your concern that an advertiser's listing or associated keyword represents an improper use of a trademark, Microsoft will review the advertiser's keyword and listing for compliance with our trademark usage guidelines. If appropriate, Microsoft will remove the advertiser's keyword and/or listing, or require that the content of the listing be modified.

Posted by Gary Price on October 21, 2005 10:15 PM