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September 28, 2005
Yahoo Paid Inclusion Redirection & Hijacking Confusion
Paid Inclusion Making Yahoo Results Seem Hijacked? looks at the confusing situation one of our forum moderators Jeff Martin found when looking at some listings in Yahoo. They redirected through Business.com until winding up at sites that had nothing to do with that B2B search engine. Jeff also describes more here. What's up? I posted my thoughts in the forum thread. To me, it looks like Yahoo is taking a paid inclusion feed from Business.com -- hence why the click redirects through Business.com before hitting the destination sites. In other words, buy some listings in Business.com, and those are distributed also through Yahoo. That's a long-time tactic. LookSmart long did the same.
Posted by Danny Sullivan on September 28, 2005 7:33 AM
