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September 13, 2005
Fathom Launches Online Marketing Analytics Tool
Fathom Breaks Into Analytics from ClickZ covers Fathom Online offering a new tool to give advertisers and agencies a "dashboard" to analyze marketing campaigns running on Google, Yahoo and other search engines and venues across the web. Cost is $3,500 per month, and the system opens to anyone later this month.
Posted by Danny Sullivan on September 13, 2005 10:35 AM
