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June 16, 2005
360i Acquired By Innovative Interactive
Search marketing firm 360i has been purchased by Innovation Interactive, 360i tells us. Innovation Interactive is the parent company of eXact Advertising and paid listings service BrainFox. eXact Advertising, which currently encompasses search marketing and other services, will now focus solely on delivering contextual ads.
Posted by Danny Sullivan on June 16, 2005 9:36 AM
