« Let Me Guess: You're Thinking of a Penguin... | Main | After More Than A Year, Google Remains Without Chair »
May 11, 2005
Search Agencies Rebrand, Expand
Search engine specialists: Agencies seek higher returns from Revolution looks at how several UK and Europe-based firms have renamed themselves. Reason? To reflect that they do more than just get top listings or to highlight that they are part of a larger agency. Aside from name changes, the article looks at how search agencies have expanded and reshaped offering, along with continuing education of potential clients.
Posted by Danny Sullivan on May 11, 2005 1:13 PM
